New Arrivals

We work hard to bring you the latest on-trend clothing brands in sports and fashion.  Whether you are looking for the latest footwear from New Balance, fashion from Cruyff, accessories from Columbia or outdoor clothing from Mountain Equipment, Trailberg or Mammut. With free delivery on UK orders over £60 and Buy Now, Pay Later available (T&C's apply), there has never been a better time to shop at Alive and Dirty.  

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  • Under Armour Unstoppable Fleece Tracksuit Junior Tracksuits Under Armour Under Armour Unstoppable Fleece Tracksuit Junior Tracksuits Under Armour
    Alive and Dirty
    Under Armour
    Under Armour Unstoppable Fleece Tracksuit Junior
    Under Armour Boy's Unstoppable Fleece Tracksuit - Navy The Under Armour Boy's Unstoppable Fleece Tracksuit is engineered for active youngsters, combining performance-ready features with everyday comfort. Crafted from premium double-knit fleece, it offers a soft, breathable feel and 4-way stretch to support unrestricted movement....
    £130.00
    £130.00
    £130.00
  • New Balance 530 Junior Trainers New Balance New Balance 530 Junior Trainers New Balance
    Alive and Dirty
    New Balance
    New Balance 530 Junior
    New Balance Boy's 530 Trainers - Black The New Balance Boy's 530 Trainers blend retro-inspired design with modern comfort, making them ideal for active kids. Drawing from classic 2000s running styles, these sneakers offer both durability and cushioning for everyday wear. ABZORB midsole absorbs...
    £75.00
    £75.00
    £75.00
  • Under Armour Phantom 4 Junior Trainers Under Armour Under Armour Phantom 4 Junior Trainers Under Armour
    Alive and Dirty
    Under Armour
    Under Armour Phantom 4 Junior
    Under Armour Boy's Phantom 4 Trainers - Black/Black Built for all-day energy and comfort, the UA Phantom 4 delivers top-tier performance in a sleek, supportive design. Knit collar provides a sock-like fit for smooth step-in comfort Moulded upper crafted with soft, structured materials for...
    £75.00
    £75.00
    £75.00
  • Under Armour Tech Utility Woven Tracksuit Junior Tracksuits Under Armour Under Armour Tech Utility Woven Tracksuit Junior Tracksuits Under Armour
    Alive and Dirty
    Under Armour
    Under Armour Tech Utility Woven Tracksuit Junior
    Under Armour Boy's Tech Utility Woven Tracksuit - Dark Grey The Under Armour Boy's Tech Utility Tracksuit is designed to keep young athletes comfortable and ready for action, whether they're on the field or at play. Combining performance materials with a modern athletic fit,...
    £94.00
    £94.00
    £94.00
  • Under Armour Tech Utility Woven Tracksuit Junior Tracksuits Under Armour Under Armour Tech Utility Woven Tracksuit Junior Tracksuits Under Armour
    Alive and Dirty
    Under Armour
    Under Armour Tech Utility Woven Tracksuit Junior
    Under Armour Boy's Tech Utility Woven Tracksuit - Black/Pink The Under Armour Boy's Tech Utility Tracksuit is designed to keep young athletes comfortable and ready for action, whether they're on the field or at play. Combining performance materials with a modern athletic fit, this...
    £94.00
    £94.00
    £94.00
  • Under Armour Rival CB Knit Tracksuit Junior Tracksuits Under Armour Under Armour Rival CB Knit Tracksuit Junior Tracksuits Under Armour
    Alive and Dirty
    Under Armour
    Under Armour Rival CB Knit Tracksuit Junior
    Under Armour Boy's Rival CB Knit Tracksuit - Grey/Navy The Under Armour Boy's Rival CB Knit Tracksuit offers lightweight warmth and sporty style, perfect for everyday wear, training sessions, or lounging. Made from soft, durable knit fabric, it provides all-day comfort while allowing freedom...
    £55.00
    £55.00
    £55.00
  • Under Armour Rival CB Knit Tracksuit Junior Tracksuits Under Armour Under Armour Rival CB Knit Tracksuit Junior Tracksuits Under Armour
    Alive and Dirty
    Under Armour
    Under Armour Rival CB Knit Tracksuit Junior
    Under Armour Boy's Rival CB Knit Tracksuit - Jasper Blue The Under Armour Boy's Rival CB Knit Tracksuit offers lightweight warmth and sporty style, perfect for everyday wear, training sessions, or lounging. Made from soft, durable knit fabric, it provides all-day comfort while allowing...
    £55.00
    £55.00
    £55.00
  • Under Armour Scramjet 7 Junior Trainers Under Armour Under Armour Scramjet 7 Junior Trainers Under Armour
    Alive and Dirty
    Under Armour
    Under Armour Scramjet 7 Junior
    Under Armour Boy's Scramjet 7 Trainers - Grey/Orange The Under Armour Boy's Scramjet 7 Running Shoes are designed to deliver lightweight comfort and responsive cushioning, making them ideal for active kids. Inspired by jet propulsion, these trainers combine breathable materials with durable construction to...
    £75.00
    £75.00
    £75.00
  • Under Armour Surge 4 AC Infant Trainers Under Armour Under Armour Surge 4 AC Infant Trainers Under Armour
    Alive and Dirty
    Under Armour
    Under Armour Surge 4 AC Infant
    Under Armour Boy's Surge 4 AC Trainers - Dark Grey The Under Armour Boys' Surge 4 AC Trainers are designed to keep up with active kids, offering a blend of comfort, durability, and ease of use. With breathable materials and responsive cushioning, these trainers...
    £27.00
    £27.00
    £27.00
  • Under Armour Blitzing Cap Junior Caps Under Armour Under Armour Blitzing Cap Junior Caps Under Armour
    Alive and Dirty
    Under Armour
    Under Armour Blitzing Cap Junior
    Under Armour Boy's Blitzing Adjustable Cap - Navy/Blue The Under Armour Boys' Blitzing Adjustable Cap is designed to keep young athletes cool, comfortable, and stylish during all their activities. Crafted with breathable materials and moisture-wicking technology, this cap ensures all-day comfort and performance. Breathable,...
    £19.00
    £19.00
    £19.00
  • Under Armour Scramjet 7 Children Trainers Under Armour Under Armour Scramjet 7 Children Trainers Under Armour
    Alive and Dirty
    Under Armour
    Under Armour Scramjet 7 Children
    Under Armour Boy's Scramjet 7 Trainers - Grey/Orange The Under Armour Boys' Scramjet 7 Trainers are engineered to deliver explosive energy and lightweight comfort, making them an excellent choice for active kids. Inspired by jet propulsion, these trainers combine breathable materials with responsive cushioning...
    £50.00
    £50.00
    £50.00
  • Under Armour Surge 4 AC Infant Trainers Under Armour Under Armour Surge 4 AC Infant Trainers Under Armour
    Alive and Dirty
    Under Armour
    Under Armour Surge 4 AC Infant
    Under Armour Girl's Surge 4 AC Trainers - Navy/Pink The Under Armour Girls' Surge 4 AC Trainers are designed to keep up with active kids, offering a blend of comfort, durability, and ease of use. With breathable materials and responsive cushioning, these trainers are...
    £27.00
    £27.00
    £27.00
  • Under Armour Rogue 5 AL Children Trainers Under Armour Under Armour Rogue 5 AL Children Trainers Under Armour
    Alive and Dirty
    Under Armour
    Under Armour Rogue 5 AL Children
    Under Armour Girl's Rogue 5 AL Trainers - Grey/White Designed for comfort, style, and easy wear, the UA Rogue 5 AL is perfect for active young girls on the move. With responsive cushioning and supportive details, this shoe keeps up with every adventure. Full-length...
    £43.00
    £43.00
    £43.00
  • Under Armour Rogue 5 AL Children Trainers Under Armour Under Armour Rogue 5 AL Children Trainers Under Armour
    Alive and Dirty
    Under Armour
    Under Armour Rogue 5 AL Children
    Under Armour Boy's Rogue 5 AL Trainers - Black/White Built for comfort and ease, the UA Rogue 5 AL delivers a responsive and lightweight ride perfect for active kids. A full-length cushioned EVA midsole ensures smooth, supported movement, while the plush sockliner retains its...
    £43.00
    £43.00
    £43.00
  • Virtus Vargas Performance Tee Men T Shirts Virtus Virtus Vargas Performance Tee Men T Shirts Virtus
    Alive and Dirty
    Virtus
    Virtus Vargas Performance Tee Men
    Virtus Men's Vargas Performance Tee - Gunmetal The Virtus Men's Vargas Tee is a versatile athletic shirt designed for both performance and everyday comfort. Crafted from a breathable and stretchable fabric blend, it ensures optimal mobility and moisture management during workouts or casual wear....
    £30.00
    £30.00
    £30.00
  • Virtus Roger Hyperstretch T-Shirt Men T Shirts Virtus Virtus Roger Hyperstretch T-Shirt Men T Shirts Virtus
    Alive and Dirty
    Virtus
    Virtus Roger Hyperstretch T-Shirt Men
    Virtus Men's Roger V2 Hyperstretch Tee - Dried Sage The Virtus Men's Roger V2 Tee is engineered for peak performance and comfort, making it an ideal choice for both intense workouts and everyday wear. Crafted from a blend of polyester and elastane, this tee...
    £30.00
    £30.00
    £30.00
  • Virtus Roger Hyperstretch T-Shirt Men T Shirts Virtus Virtus Roger Hyperstretch T-Shirt Men T Shirts Virtus
    Alive and Dirty
    Virtus
    Virtus Roger Hyperstretch T-Shirt Men
    Virtus Men's Roger V2 Hyperstretch Tee - Khaki The Virtus Men's Roger V2 Tee is engineered for peak performance and comfort, making it an ideal choice for both intense workouts and everyday wear. Crafted from a blend of polyester and elastane, this tee offers...
    £30.00
    £30.00
    £30.00
  • Virtus Roger Hyperstretch T-Shirt Men T Shirts Virtus Virtus Roger Hyperstretch T-Shirt Men T Shirts Virtus
    Alive and Dirty
    Virtus
    Virtus Roger Hyperstretch T-Shirt Men
    Virtus Men's Roger V2 Hyperstretch Tee - Black The Virtus Men's Roger V2 Tee is engineered for peak performance and comfort, making it an ideal choice for both intense workouts and everyday wear. Crafted from a blend of polyester and elastane, this tee offers...
    £30.00
    £30.00
    £30.00
  • Virtus Taro Technical Hoodie Men Hoodies Virtus Virtus Taro Technical Hoodie Men Hoodies Virtus
    Alive and Dirty
    Virtus
    Virtus Taro Technical Hoodie Men
    Virtus Men's Taro Technical Hoodie - Black The Taro Technical Hoody is a comfortable and stylish hoodie perfect for everyday wear. It is made from a blend of polyester, viscose, and elastane, making it soft and breathable. The hoodie features a kangaroo pocket and...
    £65.00
    £65.00
    £65.00
  • Virtus Taro Technical Hoodie Men Hoodies Virtus Virtus Taro Technical Hoodie Men Hoodies Virtus
    Alive and Dirty
    Virtus
    Virtus Taro Technical Hoodie Men
    Virtus Men's Taro Technical Hoodie - Khaki The Taro Technical Hoody is a comfortable and stylish hoodie perfect for everyday wear. It is made from a blend of polyester, viscose, and elastane, making it soft and breathable. The hoodie features a kangaroo pocket and...
    £65.00
    £65.00
    £65.00

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